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How To Maximize LinkedIn Hashtags For Enhanced Visibility

Hashtags are not just for Instagram and TikTok, they are also great for your LinkedIn posts. Just like on other platforms, using hashtags categorizes your content, making it easier for your posts to...

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How To Create A Content Calendar For Your Business

Creating content can help your business generate more leads. Every published article, video, or podcast episode acts as a 24/7 salesperson that educates visitors about your brand, products, and...

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5 AI Tools For Social Media Campaigns In 2024

Ideating fresh content, creating visuals, analyzing performance, and engaging with your audience  — it’s easy to feel overwhelmed by this never-ending demand for fresh, compelling social media...

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12 Best Free Photoshop Alternatives Tried & Tested In 2024

With over 2 million content creators worldwide using Photoshop, it’s no surprise that it has become the industry standard for image editing and graphic design. However, it might not be the best option...

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#Cannes2024 Recap

Latest Social Media Updates  1. Instagram’s chief, Adam Mosseri, emphasized the importance of share rates in expanding reach, showing a shift towards user engagement over traditional metrics like...

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Ultimate Guide To Social Media Image Sizes For 2024 Revealed

In the bustling world of social media, visual content reigns supreme, capturing attention and driving engagement like never before. Did you know that posts with images produce 650% higher engagement...

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10 Instagram Hacks To Grow Your Business

Instagram has made it easier for businesses to connect with potential customers. The social network has 2.4 billion monthly active users. Ad targeting and organic search allow brands to position their...

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6 Simple Steps To Integrate QR codes Into Your Next Marketing Campaign

Could it be time to integrate QR codes into your next marketing campaign? As brands enter a digital era, QR codes have revolutionised the consumer journey from first impression to checkout. QR codes...

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Schedule Messages On Instagram 👀

Latest Social Media Updates ? 1. You’ll soon be able to schedule DMs on Instagram. No more excuses for missing birthday wishes at midnight! 2. TikTok released its Autumn Trend Report. Check it out...

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Rhode Skin Social Media Strategy: A Plethora Of Ingenious Ideas

I bet you wouldn’t have missed that iconic lip case selfie by Hailey Rhode Beieber! Just like Fenty Beauty and Rare Beauty, Rhode Skin has too capitalized massively on its founder’s large social media...

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Trend Round-Up: Moo Deng 🦛 🎀

Latest Social Media Updates ? 1. Good news! The team Instagram team is currently testing a feature that lets users add links to reels. 2. Say goodbye to imperfections! TikTok is introducing a delete...

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Social Media Sites: How to Choose the Right One for Your Business (&...

Are you interested in choosing the right social media sites and tools for your business? If so, you’re in the right place!  There’s no denying the power of social media in your marketing strategy....

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The Power Of Social Proof: Understanding Its Impact On Consumer Behaviour

Have you ever checked out user reviews before buying a product? Has any celebrity or influencer endorsement led you to check out a brand?  Does your trust in a service provider increase if they have a...

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Employee Generated Content: Why It’s Important For Brands & Companies

User-generated content is the talk of the town. But have you explored employee-generated content to elevate your brand? In this day and age, where content is the entire kingdom, you must use suitable...

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Monzo Bank Social Media Strategy: Connect With Humorous Responses & Relatable...

What if I tell you to brainstorm a posting calendar for an online banking company in the UK? What would be the potential ideas for a fintech?  You might come up with the most formal content plan ever....

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5 Best Facebook Monitoring Tools For Your Needs In 2025

Any good marketer or brand manager knows that a strong strategy is essential for success. And a crucial component of every good strategy is monitoring.  Monitoring and ongoing analysis are vital for...

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Top Voice Badges Vanish From LinkedIn

Latest Social Media Updates ? 1. LinkedIn is removing Top Voice badges for Collaborative Articles. Many users were writing just to earn badges, which didn’t reflect their actual skills. This change is...

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4 Key Metrics To Drive Your UGC Creator Campaigns

User-generated content can be a great way to boost your connection with your audience often without having a huge budget. But, while it can be enormously potent for all kinds of reasons, in order to...

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UGC Creator vs Influencer: Which is the Right Fit for Your Business?

You’ve just launched your product – congrats! After months of prototyping, financing, and endless planning, it’s finally here. Now comes the fun part, getting the word out. You’re ready to shout about...

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Mastering Community Management on Social Media: Principles, Strategies, and ROI

Engaging with your community on social media in today’s digital world is essential for your brand. Did you know that 76% of consumers anticipate interaction with companies on social platforms?...

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