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Social Commerce: 5 Secrets to Boost Sales with Social Media
You’ve probably heard about social commerce, and perhaps wondered if it’s a fad or if it’s something to start implementing. Well, we’re here to break it down for you and set you up for success, so...
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How Keyhole powered WWF’s We Love Cities campaign
Tasked with organizing the We Love Cities campaign, Filip Olsok enlisted Keyhole to track all 54 of their campaign hashtags. The World Wide Fund for Nature (WWF) works to help local communities...
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Pro Tips to Spot and Dodge A Social Media Crisis Before It’s Too Late
Social media management seems like a safe and cushy job, that is until you have a full-blown social media crisis on your hands. Not convinced? Imagine this: A social media manager scrounging for...
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Miss Topsy? Here are the Top 3 Topsy Alternatives
It’s no longer news; Topsy is dead. Back in 2015, Apple shut the tool down after purchasing it for $200 million two years before. Hardly anyone saw the end of Topsy coming, but well, it happened. So...
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5 Successful Instagram Influencer Marketing Campaigns from 2020 [Backed by Data]
You probably started hearing how Instagram Influencer Marketing was all the rage a few years ago and rolled your eyes. Despite your eye-roll, it didn’t go away and influencer marketing became more...
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4 Tips to Find Micro Influencers on Instagram [to Boost Sales]
Updated on December 21st, 2020. Influencers have the power to win the hearts – and pockets – of consumers. It is no surprise, then, that some of the biggest brands in the world are using influencer...
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The 7 Most Important Social Media Marketing Metrics
Let’s be honest, if you’re a social media manager, you have a lot on your plate. Your days are likely packed with creating killer content and writing compelling copy, or fielding comments and...
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Share of Voice: The ultimate social media performance measure
Curious how you shape up against your competitors on social media? Then you’ll want to track and calculate share of voice. “Taste the relish to be found in competition — in having to put forth the...
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Introducing Social Publishing
Social Publishing is available with all Keyhole plans and trials starting on March 17th, 2021 Smart social media marketers know that it’s important to stay on top of trends, collect and gather...
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6 Influencer KPIs to Track for Every Campaign
Influencer marketing is one of the most powerful ways to grow a brand in social media. And to guarantee marketing success, you need to measure your results, which is why you need these influencer...
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5 Ways to Boost Sales with a Data-Driven Social Media Strategy
Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper...
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A Guide To Curated Content: Everything You Need To Know
Content curation means more than rummaging through the internet for what to post on a slow day. It’s a whole process that, when done right, can do wonders for your reach and audience engagement. This...
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Top 8 Talkwalker Alternatives
There’s no doubt that Talkwalker is a powerful social media listening tool. But at a hefty starting price tag of $9,600 USD for the most basic plan, it’s simply not an option for most marketers’...
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Influencer Relationship Management – What Is It & How To Build Your IRM Strategy
As the influence of social media in our lives grows, influencer marketing is steadily replacing traditional advertising. And the numbers speak for themselves: the influencer marketing industry was...
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Top 15 Influencer Relationship Management Tools To Optimize Your Campaign
If influencer marketing is an integral part of your marketing strategy, chances are, you might be collaborating with a large number of influencers. That said, working with influencers is not the same...
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10 Best LinkedIn Analytics Tools To Measure And Drive More Engagement
If your company uses LinkedIn for business, then tracking LinkedIn analytics would be an important part of your social media strategy. LinkedIn analytics tools allow marketers to track LinkedIn...
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LinkedIn Marketing Guide – How to grow your business using LinkedIn
LinkedIn is the most popular professional social network. Each day, more than 30 million companies use LinkedIn for business while over 800 million professionals use it to make connections and share...
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10 Reasons You Should Consider Marketing On TikTok
This is a guest post from Nivedita Panchal (InVideo). One must be living under a rock if they’re unaware of what TikTok is. This video-sharing app initially rose to fame back in 2016 as a musical...
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Instagram Strategies For eCommerce Brands: 8 Tried & Tested Examples
Instagram marketing has become an essential part of every business’s social media toolkit, especially for eCommerce brands. What’s more, Instagram reports that more than 200 million Instagrammers...
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Top 25 [Free + Paid] Social Media Analytics & Reporting Tools in 2022
You guessed it: 2021 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. In fact,...
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