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How Do I Calculate Follower Growth Rate For Instagram?
When tracking any social media metric, it’s best to think in terms of rates and percentages rather than raw numbers. Rather than tracking the raw number of social media followers you’ve gained or...
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Incorporating Memes, Emojis, And Gifs Into Your Social Strategy For Higher...
Memes are the best gift to mankind from the social media world. Everyone loves them, but not everyone knows how to use them. Memes are everywhere. They’re fun, catchy, relatable, and easy to consume....
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5 Ways To Boost Sales With A Data-Driven Social Media Strategy
Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper...
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The Top 3 Paid Social Media Marketing Tools
Love it or hate it, social media is here to stay. Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and...
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Reddit Marketing: What Is Reddit & How Can You Use It As A Marketer?
Everyone knows Reddit is a content goldmine – but how can you make the most of Reddit as a marketer? In this guide, we’ll walk you through the basics of Reddit, covering the layout, jargon, and types...
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Writing Instagram Captions That Convert: Content, Formatting, And Hashtags
In this guide, you’ll unlock how to get more likes, more comments, and better reach using Instagram captions. You’ll discover why Instagram captions are so important, and why you shouldn’t ignore the...
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TikTok Engagement Rate Calculator & 9 Ways To Improve It
Brands cannot underestimate the power of TikTok anymore. That’s because TikTok’s organic reach is unparalleled as compared to other social media platforms. The app has had an immense impact on video...
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Influencer Marketing ROI: Calculate ROI And Maximize Your Social Impact
It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you...
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20+ Best Social Media Sentiment Analysis Tools For 2023
While the average person may not want to know everything that’s said about them online, that information is invaluable for any company. But there’s a lot of chatter out there, so sifting through all...
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Twitter Engagement Rate Calculator + 6 Tips To Increase It
One common thing about every top brand in the current market is their active presence on Twitter. With over 237.8 million active daily users, this microblogging network has become a brand favorite for...
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How To Create An Epic Twitter Hashtag Campaign
With over 79% of marketers using promoted tweets as part of their campaign, Twitter hashtag campaigns are no longer a novelty in the marketing world. Twitter hashtag campaigns can help you reap...
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Influencer Relationship Management – What Is It & How To Build Your IRM Strategy
As the influence of social media in our lives grows, influencer marketing is steadily replacing traditional advertising. And the numbers speak for themselves: the influencer marketing industry was...
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8 Mistakes That Are Ruining Your Social Media Monitoring Efforts
Social media has become a vital aspect of marketing and communication strategies for almost all organizations. It has provided unparalleled opportunities for connection and interaction between...
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11 Best Practices For More Instagram Followers
Imagine you’re scrolling through Instagram, admiring the stunning posts and reels, and suddenly you come across a profile that blows your mind! The content is exceptional, the witty captions, and the...
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How To Grow Your B2B Social Media ROI In 2023?
Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use...
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29 Best Social Listening Tools To Stay Ahead Of Competition
There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track...
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Top 14 Instagram Analytics Tools In 2023 To Track IG Metrics
Instagram has become a key platform for marketers as 70% of IG users discover new products on the platform. And Instagram analytics tools are your best bet to get your brand discovered How? And which...
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Top 11 Twitter Analytics Tools To Measure Performance Metrics In 2023
Looking for the best Twitter analytics tools? We’ve identified a list of the top 11 free and paid Twitter analytics platforms to help you determine which tool is the best for your business. Why do you...
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22 Social Media Monitoring Tools To Track Brand Mentions In 2023
Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending...
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Social Listening: Best Practices For Growing Businesses
More than listening to what customers are saying about your brand or industry in the social sphere, this one question is important: What do you do with what your customers and prospects say on social...
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