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Cultural Collision: Taylor Swift’s Effects On Super Bowl
Latest Social Media Updates 1. TikTok is introducing ‘Sub Space‘ – an exclusive feature where live creators can connect and engage with their subscribers like never before. 2. Creators can now upload...
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How To Set And Achieve Social Media Goals With Examples
The average American spends three and a half hours on their phone daily. We all understand how social media’s mini doses of dopamine keep us glued to our screens for far longer than we want to. But...
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Nike’s Social Media Strategy: A Deep Dive Into Campaigns & Statistics
Did you know Nike has won an Emmy award for their “You Can’t Stop Us” commercial? Apart from brilliant commercials, they have also developed a reputation for being one of the most iconic and...
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Netflix’s Social Media Strategy Unveiled: A Comprehensive Analysis
Did you know — Netflix has 223.09 million paying subscribers as of the 3rd quarter of 2022? As the most popular on-demand streaming service, it’s no secret that Netflix has played a huge role in the...
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LinkedIn Engagement Rate: How to calculate it? (Formula + Calculator)
To scale your business, you need to grow your professional network in your industry. Here, LinkedIn is the best option for you. The platform boasts about 875 million members in more than 200...
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Starbucks Social Media Strategy: Insights into Viral Campaigns
How does Starbucks create a presence of different social media networks? In this post, we will take a well-rounded look at Starbucks’ social media marketing strategy, the different kinds of posts it...
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25 Best Social Listening Tools In 2024 (For Brand Monitoring)
There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track...
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Social Mention Sentiment Analysis: A Comprehensive Guide For Marketers
The social media scene is noisy. Everyone has something to say. There are so many brands and influencers, all vying for the attention of their target audience. Sometimes, they have enormous resources...
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5 Successful Social Media Campaigns To Inspire Your Next Marketing Drive
Remember the iconic Spotify Wrapped campaign or the #PutACanOnIt by Redbull? Unless you have been living under a rock, such social media campaigns are inspirations to every marketer. There are more...
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16 Social Listening Strategies To Incorporate Into Business Strategy(+...
With more than 5 billion active social media users around the world, your social listening strategy can help you tune in. Then, you’ll be able to monitor what your customers are saying about your...
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How To Become An Instagram Influencer: 13 Tips For Beginners
Instagram influencers get paid to channel their creativity and post beautiful photos. Not to mention the free goodies and extra perks that come with holding an influential status on social media. With...
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What Is TikTok Engagement Rate? (+ Tips To Increase It)
Video content has become the favorite medium for brands to reach their target market on fast-paced mediums. The evolution of social media platforms has made short video production easier and more...
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2024’s Top 13 Hashtag Analytics & Tracking Tools [Paid + Free]
In a world with an overflow of information, setting up social media marketing can be just the beginning of a complex process. It involves consistently monitoring and evaluating your audience’s needs...
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How To Create Monthly LinkedIn Analytics Report + Free Template
Are you seeking to optimize your LinkedIn presence by tracking its growth and performance? Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s...
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What’s The 50-Part Series On TikTok?
Latest Social Media Updates 1. LinkedIn is introducing a new algorithm change that could increase the reach of your best posts. The suggested posts will display selected content to hyper-targeted...
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Nestle’s Social Media Strategy: Brewing Online Engagement With Consistency
With USD 98 billion in sales, Nestlé is the largest food and beverage company worldwide. This publicly-held conglomerate has kept its top spot for over 10 years now. It’s a testament to how successful...
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6 Facebook Analytics Hacks For Digital Marketing Agencies
Facebook houses 3.4 billion users as we speak. Out of these 71% are Gen Z and 77% are millennials – generally our top choices for customers. This means no matter which business we cater to, our...
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5 Best LinkedIn Monitoring Tools To Consider In 2024
As a B2B marketer, if you’re ignoring LinkedIn, you could be missing out on vital opportunities to connect with your audience and generate new leads. In fact, LinkedIn’s research found that audiences...
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10 Tips On How To Do In-Depth LinkedIn Audit
LinkedIn is one of the fastest-growing social media platforms for professionals. You can leverage the platform to connect with like-minded people and grow your network. A common misconception is that...
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15 Important YouTube Metrics For Saas Brand Monitoring & Customer Retention
YouTube has incredible potential for SaaS brands, with a scope of leveraging it for better reach and engagement. Videos, in general, play a major role in making a purchase decision. This may be why...
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